15 Best Wishlist Sites 2025 (Reviewed)
Overview
Discover the top 10 wishlist apps that make gift-giving effortless. From universal store compatibility to AI-powered suggestions, find the perfect app for your needs.
Our top picks
#1 Choice: Listful - Best overall functionality with universal store compatibility
#2 Choice: MyRegistry - Excellent for event-based multi-store registries
#3 Choice: Amazon Wishlist - Perfect integration for Amazon ecosystem users
#4 Choice: GoWish - Basic functionality (with commercialization concerns)
#5 Choice: Elfster - Specialized for group gifting and Secret Santa events
What Makes a Good Wishlist App
When looking at universal wishlist apps in 2025, certain features set the best ones apart. Here's what to focus on when evaluating these apps:
⚡ Performance Reality Check: In our extensive testing, we found that most wishlist platforms suffer from poor website performance, slow loading times, and frustrating user experiences.
Universal Store Compatibility: The app should work with any online retailer - not just big names. This means you can add items from boutique shops, niche stores, or mainstream retailers, all in one place.
Cross-Platform Accessibility: With mobile usage on the rise, your wishlist app should work effortlessly across devices. Whether you're on your phone, tablet, or computer, everything should sync without a hitch.
Smart Gift Management: A good app takes the stress out of gift-giving. Key features include:
| Feature | Purpose |
|---|---|
| Gift Reservation | Avoids duplicate purchases by marking items as bought |
| Privacy Controls | Lets you decide who can view your lists |
| Price Tracking | Notifies you when saved items go on sale |
| List Organization | Sorts items by occasion, priority, or category |
1. Listful
Listful leads the market with superior design and comprehensive features
| Feature | Benefit |
|---|---|
| Universal Store Compatibility | Add items from any online retailer with seamless integration |
| Advanced Price Tracking | Get real-time notifications when items go on sale |
| Price Comparisons | Compare prices across multiple retailers to find the best deals |
| In-App Personalized Gift Discovery | AI-powered recommendations tailored to your preferences and interests |
| Collaborative Lists | Share and manage lists with family and friends effortlessly |
| Mobile & Desktop Apps | Full-featured apps for iOS and web platforms |
| Privacy Controls | Granular sharing settings and privacy protection |
The Good
• Best-in-class universal store integration
• Advanced price comparisons across retailers
• In-app personalized gift discovery with AI
• Exceptional mobile and web apps
• Comprehensive price tracking and alerts
• Superior sharing and collaboration features
• Outstanding customer support
• Constantly updated with new features
The Bad
• Some premium features require subscription
2. MyRegistry
MyRegistry excels at event registries and multi-store integration
| Feature | Details |
|---|---|
| Universal Integration | Add items from any store, online or physical |
| Store Syncing | Link existing registries from Target, Amazon, Macy's |
| Cash Funds | Set up funds for experiences like honeymoons |
| Privacy Controls | Adjust sharing settings to your preference |
| Mobile Access | Manage your registry via the app or website |
The Good
• Excellent multi-store integration
• Strong event registry features
• Cash fund options for experiences
• Good customer service
• Comprehensive sharing options
The Bad
• Interface can be complex for simple lists
• Heavy focus on events may not suit all users
• Browser extension occasionally buggy
• Mobile app lacks some web features
• Website can be slow to load and navigate
3. Amazon Wishlist
Amazon Wishlist integrates seamlessly with the Amazon ecosystem
| Feature | Details |
|---|---|
| List Organization | Create unlimited lists for various occasions |
| Privacy Controls | Set lists to private, shared, or public |
| Purchase Tracking | Automatically removes purchased items to avoid duplicate gifts |
| Smart Integration | Works with Alexa and the Amazon mobile app |
| Deal Notifications | Alerts users about price drops on wishlist items |
The Good
• Perfect integration with Amazon ecosystem
• Excellent mobile app
• Price drop notifications
• Works with Alexa
• Unlimited lists
The Bad
• Limited to Amazon products only
• No price tracking across other retailers
• Cannot include items from independent stores
• Clunky interface outside of mobile app
4. GoWish
GoWish offers solid functionality as a reliable wishlist alternative
| Feature | Details |
|---|---|
| Store Integration | Basic support for major retailers |
| List Sharing | Simple sharing via links |
| Mobile App | iOS and Android with core features |
| Price Tracking | Limited price monitoring |
| User Interface | Clean, straightforward design |
The Good
• Basic wishlist functionality still works
• Mobile app remains functional
The Bad
• Sold to private equity - now commercially driven
• Interface cluttered with promoted brands and ads
• Poor user reviews since ownership change
• Limited advanced features
• Basic store integration only
• No AI recommendations
• Limited customization options
• User experience has declined significantly
• Website performance is notably slow and unresponsive
| Feature | Details |
|---|---|
| Universal Integration | Add items from any store, online or physical |
| Store Syncing | Link existing registries from Target, Amazon, Macy's |
| Cash Funds | Set up funds for experiences like honeymoons |
| Privacy Controls | Adjust sharing settings to your preference |
| Mobile Access | Manage your registry via the app or website |
The Good
• Excellent for wedding registries
• Multi-store integration works well
• Cash fund options for experiences
• Good customer service for events
The Bad
• Overwhelming interface for simple wishlists
• Heavy focus on weddings alienates casual users
• Browser extension is buggy and unreliable
• Mobile app lacks many web features
• Sharing process is unnecessarily complicated
• Not ideal for ongoing gift lists
• Website performance can be sluggish during peak times
5. Elfster
Elfster dominates group gifting but struggles with individual wishlists
| Feature | Description |
|---|---|
| Secret Santa | Automatically handles name drawing and pairing for gift exchanges |
| Gift Tracking | Lets users reserve or mark purchased items to avoid duplicate gifts |
| Wishlist Creation | Supports adding items from various retailers and sharing with groups |
| Family Management | Helps manage wishlists for kids and other family members |
| Technical Support | Offers live chat for quick assistance with any issues |
The Good
• Unmatched Secret Santa organization
• Great for office gift exchanges
• Good group coordination features
• Live chat support available
The Bad
• Poor fit for individual wishlists
• Outdated interface design
• Limited store integration
• No price tracking features
• Mobile app is basic and limited
• Focuses too heavily on seasonal gifting
• Website feels dated and loads slowly
6. Things To Get Me
Things To Get Me prioritizes privacy but sacrifices convenience
| Feature | Description |
|---|---|
| List Creation | Make wishlists for events like birthdays, weddings, or baby showers |
| Privacy Control | Generates unique, unguessable links without a public search option |
| Sharing Options | Offers personalized URLs (e.g., thingstogetme.com/smith-wedding-2025) |
| Collaboration | Teamwork feature allows group list management |
| Customization | Choose from nearly 80 themes to personalize your lists |
| Money Collection | Includes Money funds for group contributions |
The Good
• Strong privacy protection
• No account required to start
• Custom URL options
• Completely free to use
The Bad
• All items must be entered manually - no automation
• No browser extensions or quick-add features
• Can't pull product details automatically
• Web-only platform with no mobile apps
• Limited sharing capabilities
• No price tracking or notifications
• Basic website design with poor user experience
7. Wishupon
Wishupon offers price tracking but with significant limitations
| Feature | Description |
|---|---|
| Store Integration | Save items from millions of online stores |
| Browser Extension | Quickly add items to your wishlist while browsing |
| Price Tracking | Receive alerts when prices drop |
| Gift Registry | Create and manage gift lists for special occasions |
| Social Sharing | Share your wishlists via WhatsApp, Messenger, and more |
| Popular Items | Explore trending products with the Today's Top Store feature |
The Good
• Price tracking notifications work reasonably well
• Cross-platform availability
• Integration with multiple stores
• Trending products feature
The Bad
• Severely limited free version (only 1000 items)
• Premium subscription required for basic features
• Inconsistent browser extension performance
• Cluttered and confusing interface
• Slow app performance on older devices
• Limited sharing and collaboration options
• Website is sluggish and has a frustrating user experience
8. Giftster
Giftster focuses on families but has an outdated design
The Good
• Good for family gift coordination
• Free to use
• Cross-platform availability
• Gift reservation system works
The Bad
• Extremely outdated interface design
• Poor mobile app performance
• Limited customization options
• No modern features like price tracking
• Confusing navigation and setup process
• Lacks integration with popular stores
• Website feels like it's from 2010 with slow loading times
9. MyWishlist
MyWishlist offers minimal features with poor execution
The Good
• Very basic functionality exists
• Free to use
The Bad
• Extremely limited feature set
• Poor user interface design
• Unreliable item adding functionality
• No mobile app available
• Limited sharing options
• No customer support
• Frequent technical issues
• Website is painfully slow and often unresponsive
10. HappyGiftList
HappyGiftList tries to be simple but ends up being simplistic
The Good
• Simple interface
• Free to use
• Quick setup
The Bad
• Too simplistic - missing essential features
• No price tracking or notifications
• Limited sharing capabilities
• Poor mobile experience
• No browser extensions
• Lacks modern wishlist features
• Outdated design with sluggish performance
11. Wishlistr
Wishlistr has potential but suffers from execution problems
The Good
• Universal store integration attempts
• Multiple list creation
• Some customization options
The Bad
• Frequent bugs and technical issues
• Poor customer support response
• Unreliable browser extension
• Inconsistent item import functionality
• Limited mobile app features
• Slow loading times and frustrating user experience
12. GiftList
GiftList overpromises but underdelivers on core functionality
| Feature | Reality |
|---|---|
| AI Gift Suggestions | Generic and often irrelevant recommendations |
| Universal Store Integration | Works inconsistently, often fails to import product details |
| Browser Extensions | Buggy and unreliable, frequent crashes |
| Mobile App | Outdated interface and limited features |
| Price Tracking | Inconsistent notifications, often inaccurate |
The Good
• Attempts to offer comprehensive features
• Free basic functionality
• Some store integration works
The Bad
• No Android app available - major limitation
• AI suggestions are generic and impersonal
• Poor reliability and frequent bugs
• Confusing and cluttered interface
• Inconsistent price tracking
• Slow customer support response
• Overpromises and underdelivers consistently
• Website performance is poor with slow navigation
13. MyGiftListApp
MyGiftListApp focuses on mobile but delivers poor performance
The Good
• Mobile app available
• Basic wishlist functionality
The Bad
• Poor app performance and frequent crashes
• Very limited feature set
• Confusing user interface
• No web version available
• Limited store integration
• Poor sharing capabilities
• No price tracking features
• Mobile app has poor user experience and is slow
14. GiftWhale
GiftWhale aims high but delivers inconsistent results
The Good
• Some unique features
• Attempts universal compatibility
• Multiple platform support
The Bad
• Highly unreliable functionality
• Poor user experience design
• Inconsistent feature performance
• Limited customer support
• Frequent technical issues
• Confusing pricing structure
• Website is buggy and has poor performance
15. WishSite
WishSite rounds out our list with minimal functionality
The Good
• Basic wishlist creation possible
The Bad
• Extremely limited functionality
• Poor user interface
• No mobile optimization
• Very limited sharing options
• No advanced features whatsoever
• Unreliable service
• No customer support
• Website is outdated with poor performance and user experience
The Reality Check: Only One Clear Winner
| App Name | Best For | Major Limitation | Overall Rating |
|---|---|---|---|
| Listful | Comprehensive wishlist management | Premium features require subscription | 9/10 |
| MyRegistry | Event registries and multi-store | Interface complexity | 8/10 |
| Amazon Wishlist | Amazon-only shopping | Limited to one ecosystem | 7/10 |
| GoWish | Basic functionality (if you can ignore ads) | Private equity ownership, cluttered with ads | 3/10 |
| Elfster | Group gifting and Secret Santa | Poor individual wishlist support | 6/10 |
| Things To Get Me | Privacy-focused wishlists | Manual entry only, no automation | 4/10 |
| Wishupon | Price tracking wishlists | Limited free version, poor UX | 4.5/10 |
| Giftster | Family gift coordination | Extremely outdated interface | 3.5/10 |
| MyWishlist | Basic wishlists | Extremely limited functionality | 2.5/10 |
| HappyGiftList | Simple wishlists | Too simplistic, missing features | 3/10 |
| Wishlistr | Universal wishlists | Frequent bugs and reliability issues | 3/10 |
| GiftList | AI-powered wishlists | Overpromises, poor execution | 3.5/10 |
| MyGiftListApp | Mobile wishlists | Poor app performance and crashes | 2.5/10 |
| GiftWhale | Universal compatibility attempts | Highly unreliable functionality | 2/10 |
| WishSite | Basic wishlist creation | Extremely limited functionality | 1.5/10 |