Samsung OLED 4K S90F Smart TV
Bring cinematic clarity and bold design into your home with the Samsung 65" OLED 4K Smart TV, where every detail is elevated by cutting-edge display technology. At the heart of the experience is the NQ4 AI Gen3 Processor, which intelligently optimises content in real time, while 4K AI Upscaling Pro ensures even lower-resolution content looks sharp and detailed. The OLED panel, enhanced with OLED HDR PLUS, delivers perfect blacks, dazzling highlights and vibrant colours that pop from every angle. Whether you’re deep into an action film or gaming at high speeds, Motion Xcelerator 144Hz keeps fast-moving scenes smooth and blur-free. AI Mode and Adaptive Sound Pro work together to tailor picture and audio based on your environment and viewing habits, ensuring an experience that feels uniquely yours. With Bixby voice assistant built in, hands-free control is simple and intuitive. Sleek, powerful and brilliantly immersive, the 65" OLED Smart TV offers premium performance and sophisticated style in one seamless package.
Reviews
624 reviews
cmw20
4 weeks ago
I am very happy with the TVs appearance and performance! Exactly what I was looking for in size, quality, color, brightness, etc. My two concerns that would probably push me to a 3.5 stars even though I love the TV are the Home Screen and an issue with sunlight. The Home Screen is simply not nearly customizable enough. The UI needs to be simplified and more flexible. Regarding the sunlight, I am happy to say that I have no issues with this TV’s brightness in the full bright light of day. You shouldn’t have any worries there. My complaint, and my warning, is something I did not know was a problem with OLEDs. Direct contact with sunlight can cause distortion in the picture, and I had to do a pixel refresh when a shaded imprint of my blinds got stuck on the screen. I understand now this is part of the technology I chose, so I can manage it because I want the OLED experience, but there should be much clearer and proactive warning about this when setting up the TV. I expect this could cause significant damage to the longevity of the TV if I didn’t manage it, so having the advanced knowledge to manage it would be incredibly helpful. Overall, love the TV! A couple frustrations with it.
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