
Shampoo Showdown: We Tested the Top Volumizing Shampoos of 2025
July 22, 2025
Overview
Looking for a volumizing shampoo that truly delivers? We've put the top contenders of 2025 to the test, comparing their formulas, performance, and impact on hair volume. From root-boosting ingredients to weightless hydration, our comprehensive shampoo showdown explores the best volumizing options for achieving fuller, thicker-looking hair. Discover our expert picks and find the perfect shampoo to transform your hair and boost your confidence.
Senior Editor
Our top picks
The Best Volumizing Shampoo for Fine Hair: Destined For Density Shampoo, $32.00
The Top Shampoo for Limp, Flat Hair: Colorproof Volume Shampoo, $54.99
The Best Shampoo for Color-Treated Hair: Keranique Scalp Revitalizing Shampoo, $19.20
The Best Sulfate-Free Volumizing Shampoo: Big Hit Volumizing Shampoo, $29.00
The Editor's Choice: Best Overall Volumizing Shampoo: JoiFULL Volumizing Shampoo, $29.99
The Most Effective Shampoo for Revitalizing Hair: Extra Volume Shampoo, $14.00
Best Volumizing Shampoos for Fine Hair
Our top picks specifically formulated to add volume and lift to fine, delicate hair.

Fine Hair Shampoo
$14.00
During our review, Fine Hair Shampoo stood out for its ability to effectively add volume and bounce to fine hair, all while keeping your wallet happy at $14. Despite its lower score of 6.5/10, it’s a practical choice for those seeking an immediate volume boost. However, be aware of the strong, chemical-like fragrance and reported hair shedding, which some users have experienced. Infused with biotin, this sulfate-free and color-safe option is worth considering if you're on a budget.
The Good
• Effectively adds volume and bounce to fine hair.
The Bad
• Some users report a strong, chemical-like fragrance.
• A few users experienced increased hair shedding after use.
Volume Boost: true / Sulfate Free: true / Color Safe: true / Hydration: true

Destined For Density Shampoo
$32.00
In our testing, Destined For Density Shampoo, scoring 7/10, impressed with its blend of biotin and caffeine that supports hair growth and thickness. Although priced at $32, its nutrient-rich formula promises fuller locks. However, some users noted it could be drying, even when paired with conditioner. This sulfate-free, color-safe shampoo is a strong contender for those focused on boosting volume and hair health, despite its price tag.
The Good
• Contains biotin and caffeine, known to support hair growth and thickness.
The Bad
• Some users report it can dry out hair, even with conditioner.
• Priced at $32, which may be considered expensive for some consumers.
Volume Boost: true / Sulfate Free: true / Color Safe: true / Hydration: false

Voluminous Shampoo
$54.00
Voluminous Shampoo earned a solid 7.5/10, praised for its natural ingredients and ability to add noticeable volume. Although its price of $54 might seem steep, the organic formula and pleasant, natural fragrance make it appealing for eco-conscious consumers. Users should be aware of its potential drying effects and unique scent, which may not be for everyone. This sulfate-free, color-safe shampoo is an ideal choice for those who prioritize natural components in their hair care.
The Good
• Effectively adds volume to fine hair.
• Pleasant, natural fragrance.
• Contains natural, organic ingredients.
The Bad
• Some users find it drying.
• Higher price point compared to similar products.
• Scent may not appeal to everyone.
Volume Boost: true / Sulfate Free: true / Color Safe: true / Hydration: true

Volume Injection Shampoo
$36.00
Volume Injection Shampoo, achieving a 7.5/10, impressed us by providing solid lift and an enjoyable fragrance. Ideal for fine hair, its volumizing effects are tempered by potential dryness and irritation, especially for sensitive scalps. Despite being on the pricier side at $36, it serves as a reliable option, though best used in moderation for those with delicate hair conditions. If volume is your primary goal, this shampoo is worth a try.
The Good
• Provides noticeable volume and lift to fine hair.
• Pleasant fragrance that leaves hair smelling fresh.
The Bad
• Some users report it can dry out hair, leaving it feeling like straw.
• May cause scalp irritation in sensitive individuals.
• Higher price point compared to other volumizing shampoos.
Volume Boost: true / Sulfate Free: false / Color Safe: true / Hydration: false

Fine Hair Shampoo
$32.00
Fine Hair Shampoo by OUAI delivers volume and strength, thanks to its infusion of biotin and hydrolyzed keratin, earning it a 6/10 score in our review. This sulfate-free, color-safe shampoo provides a solid lift but is marred by an overpowering fragrance and reports of increased hair shedding. Still, it's worth considering for those seeking a strengthening, volumizing formula, even with the potential downsides.
The Good
• Contains biotin and hydrolyzed keratin to strengthen hair.
The Bad
• Some users report an overpowering fragrance.
• A few users experienced increased hair shedding.
Volume Boost: true / Sulfate Free: true / Color Safe: true / Hydration: true

Extra Volume Shampoo
$14.00
Extra Volume Shampoo, with a 7/10 score, offers a balance of volume and softness at an attractive price of $14. Our testing showed it adds noticeable lift and leaves a pleasant fragrance. However, some users experienced dryness and styling challenges, as well as occasional greasy roots. While it may not suit all hair types, its affordable and gentle volumizing properties make it a contender for budget-conscious shoppers.
The Good
• Adds noticeable volume to fine hair.
• Pleasant fragrance that lingers.
• Leaves hair soft and manageable.
The Bad
• Can be drying for some hair types.
• May leave hair feeling too soft for styling.
• Some users report greasy roots after use.
Volume Boost: true / Sulfate Free: true / Color Safe: true / Hydration: false

Thickening Volume Shampoo
$38.00
The Thickening Volume Shampoo, despite its higher price of $38.00, effectively boosts volume and thickness in fine hair, earning a 6/10 in our tests. While its ability to add body is impressive, the inclusion of sulfates can be a drawback for those concerned with hair color maintenance. If you're looking for immediate volume, this shampoo is worth considering, although the price and sulfate content might prompt some to seek alternatives.
The Good
• Effectively adds volume and thickness to fine, flat hair.
The Bad
• Contains sulfates, which may strip hair color and cause dryness.
• Some users find the product to be expensive.
Volume Boost: true / Sulfate Free: false / Color Safe: false / Hydration: true

Delicate Volumising Shampoo
$41.00
The Delicate Volumising Shampoo offers a luxurious, rose-scented cleanse while using rosehip oil and baobab extract to volumize. With a moderate score of 5.5/10, its high price of $41.00 may deter some, especially as some reported less effective volumizing results and a tacky residue. However, if you're seeking gentle cleansing with a premium aroma, this shampoo may be your match.
The Good
• Gently cleanses without drying or weighing hair down.
• Pleasant rose scent that is not overpowering.
• Contains rosehip oil and baobab extract to condition and volumize hair.
The Bad
• Some users report it does not provide the desired volume.
• Priced higher than some other volumizing shampoos.
• Some users find it leaves hair feeling tacky.
Volume Boost: true / Sulfate Free: false / Color Safe: true / Hydration: true

Volumizing Shampoo
$34.00
During our review, Volumizing Shampoo showed that it effectively adds volume to fine, flat hair with a sulfate-free formula, earning it a 6.5/10. Although it carries a higher price tag of $34.00, its pleasant citrus scent and gentle nature are great for color-treated hair. Be cautious of potential residue that may require additional rinses, but overall, it's a solid choice for those prioritizing volume without sulfates.
The Good
• Effectively adds volume to fine, flat hair.
• Sulfate-free formula is gentle on color-treated hair.
• Pleasant, light citrus scent.
The Bad
• Some users report it leaves a residue, requiring multiple washes.
• Some users find it dries out their hair.
• Relatively high price point compared to other shampoos.
Volume Boost: true / Sulfate Free: true / Color Safe: true / Hydration: false

Muroto Volume Shampoo
$56.00
Muroto Volume Shampoo, with a solid score of 7.5/10, brings luxury to your hair care routine for an indulgent $56.00. Our experience shows it effectively volumizes without weighing hair down, targeting fine hair for remarkable lift. However, its sulfate content and premium pricing may deter those needing gentler options. For those longing for luxe, supple strands, this is a high-end choice worth considering.
The Good
• Effectively adds volume to fine hair without weighing it down.
The Bad
• Contains sodium laureth sulfate, which may not be suitable for those avoiding sulfates.
• Priced higher than many other volumizing shampoos on the market.
Volume Boost: true / Sulfate Free: false / Color Safe: true / Hydration: true

AG Care Thikk Wash Volumizing Shampoo
$45.00
AG Care Thikk Wash Volumizing Shampoo delivers a lush lather and memorable volume, earning a balanced 7.5/10 from our tests. Priced at $45.00, it utilizes peptides and rose extract to nourish hair, while offering a pleasant, light fragrance that’s perfect for everyday use. While capable of reaching enviable volume, some users noted potential dryness and a scent that might overpower sensitive noses. A great choice for those who value lather and lift.
The Good
• Effectively adds volume to hair.
• Pleasant, light fragrance suitable for daily use.
• Lathers well, providing a luxurious feel.
The Bad
• Some users find the scent too strong.
• May cause dryness in certain hair types.
• Higher price point compared to similar products.
Volume Boost: true / Sulfate Free: true / Color Safe: true / Hydration: true
Top Shampoos for Limp or Flat Hair
Transform lackluster locks with these volumizing formulas, designed to revitalize.

Thickening Volume Shampoo
$89.25
Thickening Volume Shampoo offers a considerable lift for fine hair, but its higher price of $89.25 and potential to strip hair color gave it a score of 5.5/10 in our review. While effective for immediate volume, users should be cautious of the drying effects and avoid frequent use on color-treated hair. Despite its hydrating promise, the presence of Sodium Laureth Sulfate suggests pairing with a rich conditioner to maintain hair health.
The Good
• Effectively adds noticeable volume and fullness to fine, flat hair.
The Bad
• Contains Sodium Laureth Sulfate, which may strip hair color and cause dryness.
• Priced higher than many other shampoos, which may be a concern for budget-conscious consumers.
Volume Boost: true / Sulfate Free: false / Color Safe: false / Hydration: true

Full Blown Volume Shampoo
$25.00
Full Blown Volume Shampoo scored a 7/10 for its significant volume and inviting minty-citrus scent. This sulfate-free, color-safe shampoo offers excellent lift for fine hair, providing a vibrant start to your day. However, some users reported scalp irritation and hair loss, which shadows its performance. Despite these concerns, its volumizing prowess makes it a worthy consideration for anyone seeking bouncy, fuller hair.
The Good
• Provides significant volume and thickness to fine hair.
• Pleasant, minty-citrus scent enhances the washing experience.
The Bad
• Some users experienced scalp irritation and hair loss after use.
• Higher price point compared to other volumizing shampoos.
Volume Boost: true / Sulfate Free: true / Color Safe: true / Hydration: true
JoiFULL Volumizing Shampoo
$29.99
Our experience with JoiFULL Volumizing Shampoo revealed its ability to create lasting volume and shine, earning a 6/10 score. At $29.99, it offers a vibrant lift with notable shine, though its sulfate content and reports of residue could be a concern. For those seeking big, bouncy hair, this shampoo is an option, especially if sulfate-free isn't a deal-breaker.
The Good
• Provides noticeable volume and shine, enhancing the appearance of fine hair.
The Bad
• Contains sulfates, which may not be suitable for those preferring sulfate-free products.
• Some users report a greasy residue after use, affecting hair texture.
Volume Boost: true / Sulfate Free: false / Color Safe: true / Hydration: true

Volumizing Shampoo
$38.00
Volumizing Shampoo from Sephora effectively adds volume to fine hair, scoring 5.5/10. Despite its $38.00 price tag and occasional strong scent, its sulfate-free formula protects color-treated hair. If you're looking for a shampoo that delivers volume while being gentle on color, this is one to consider, though be aware of its potential strong aroma and variable performance across hair types.
The Good
• Effectively adds volume to fine, thin hair.
The Bad
• Some users find the scent too strong.
• May not provide sufficient volume for all hair types.
Volume Boost: true / Sulfate Free: true / Color Safe: true / Hydration: true

Dove Volume & Fullness Shampoo
$7.99
Dove Volume & Fullness Shampoo stands as a budget-friendly contender, scoring 8/10 for its effective volumizing at just $7.99. In our review, its ability to boost fine hair without excessive drying caught our attention, augmented by a pleasant, subtle fragrance. While its sulfate content may not suit everyone, and hydration for very dry hair could be insufficient, it offers great value for those seeking volume without a salon-level price tag.
The Good
• Effectively adds volume to fine or limp hair without excessive drying.
• Pleasant, subtle fragrance that leaves hair smelling fresh.
• Affordable price point compared to salon brands.
The Bad
• Contains sulfates, which may not be suitable for those seeking sulfate-free products.
• Some users may find the fragrance too subtle if they prefer stronger scents.
• May not provide sufficient hydration for very dry hair types.
Volume Boost: true / Sulfate Free: false / Color Safe: true / Hydration: true
Best Budget-Friendly Volumizing Shampoos
Achieve great volume without breaking the bank, with these affordable options.

OGX Biotin & Collagen Conditioner
$10.88
The OGX Biotin & Collagen Conditioner provides strengthening benefits at a wallet-friendly price of $10.88, earning a score of 5/10. While some users enjoy its pleasant scent and thickening benefits, others report scalp irritation and heaviness on fine hair. If you're looking for a conditioner that's gentle on color-treated hair and infuses volume, this could be an economical option, though with potential drawbacks.
The Good
• Contains biotin and collagen, which are known to strengthen and nourish hair.
• The conditioner has a pleasant and long-lasting scent that many users appreciate.
The Bad
• Some users have reported experiencing scalp irritation and increased hair shedding after using the product.
• Some users find the conditioner to be heavy, potentially weighing down fine hair.
Volume Boost: true / Sulfate Free: true / Color Safe: true / Hydration: true
Luxury Volumizing Shampoo Picks
Indulge in these premium volumizing shampoos for the ultimate hair transformation.

Kerastase Densifique Densité Shampoo
$72.00
Kerastase Densifique Densité Shampoo stands out for its effective volumizing and pleasant fragrance, reaching a score of 7.5/10. Despite its high price point of $72.00, its use of hyaluronic acid offers hydration and resilience. While some users experienced scalp irritation, if seeking a luxurious, thickening solution, this shampoo might be worth the investment.
The Good
• Effectively adds volume and thickness to fine hair.
• Pleasant, long-lasting fragrance.
• Contains hyaluronic acid for hydration and resilience.
The Bad
• Some users report scalp irritation and dryness.
• High price point compared to other shampoos.
• Not sulfate-free, which may be a concern for some users.
Volume Boost: true / Sulfate Free: false / Color Safe: true / Hydration: true
The Shampoo for Color-Treated Hair
Protect and volumize your color-treated hair with this standout product.

Colorproof Volume Shampoo
$54.99
Colorproof Volume Shampoo tops our rankings with a 9/10 score, combining volume, longevity, and a light fragrance to appeal to many users. Despite its higher price at $54.99, its efficient use makes the bottle last longer. Though some users experienced greasy roots, this sulfate-free shampoo is ideal for color-treated hair, making it our top-rated choice for those willing to invest in a high-quality volumizing experience.
The Good
• Provides noticeable volume and fullness for fine, thin hair.
• Pleasant, light fragrance that appeals to many users.
• A small amount of product is sufficient, making the bottle last longer.
The Bad
• Some users find the shampoo to be expensive.
• A few users reported that it left their hair feeling greasy near the scalp.
• Some users feel it doesn't provide as much volume as expected.
Volume Boost: true / Sulfate Free: true / Color Safe: true / Hydration: true

Framesi Volume Boost Shampoo
$22.01
During our review, Framesi Volume Boost Shampoo stood out for its budget-friendly price of $22.01 and robust blend of quinoa and aloe vera. While it earned a modest score of 5.5/10 due to mixed reviews on volumizing effects, its sulfate-free, color-safe formula offers hydration and protection against drying. Despite some concerns about its scent, this shampoo can be a practical choice for those looking to enhance hair volume without breaking the bank.
The Good
• Contains quinoa and aloe vera to add volume and protect hair from drying out.
The Bad
• Some users report that it does not volumize effectively.
• Some users find the scent to be less pleasant compared to other shampoos.
Volume Boost: true / Sulfate Free: true / Color Safe: true / Hydration: true

Keranique Scalp Revitalizing Shampoo
$19.20
The Keranique Scalp Revitalizing Shampoo, scoring 6.5/10, offers fullness with a sulfate-free and paraben-free formula, priced at $19.20. It's ideal for sensitive scalps, as it strengthens with keratin and panthenol and helps manage frizz. However, be mindful of potential scalp irritation over time and challenges with the bottle design. Within its price range, it delivers volume and frizz control, making it a worthwhile contender.
The Good
• Contains keratin and panthenol to strengthen hair and improve elasticity.
• Free from sulfates and parabens, making it suitable for sensitive scalps.
• Effectively controls frizz and enhances hair manageability.
The Bad
• Some users report scalp irritation after extended use.
• The bottle design can make it difficult to dispense the shampoo.
• Priced higher compared to regular shampoos, which may deter some buyers.
Volume Boost: true / Sulfate Free: true / Color Safe: true / Hydration: true
Best Sulfate-Free Volumizing Shampoo
Gentle, yet effective, these sulfate-free formulas add volume without stripping.
EverPure Volume Shampoo by L'Oreal Paris
$8.99
In our testing, EverPure Volume Shampoo by L'Oreal Paris, priced affordably at $8.99, offers a sulfate-free option that's gentle on color-treated hair. Despite its pleasant scent, the shampoo achieved a score of 5.5/10 due to reports of dryness and frizz. While it may not be the top scorer, this shampoo is a suitable pick for those seeking volume and color protection without spending much.
The Good
• The shampoo is sulfate-free, making it gentle on color-treated hair.
• The scent of the shampoo is pleasant and not overpowering.
The Bad
• Some users report that the shampoo can leave hair feeling dry and frizzy.
• Some users find the packaging difficult to open and close, especially in the shower.
Volume Boost: true / Sulfate Free: true / Color Safe: true / Hydration: false

Big Hit Volumizing Shampoo
$29.00
Big Hit Volumizing Shampoo promises an impressive 2.3 times more volume with its clinically proven formula, and in our testing, it delivered on its promise by energizing limp hair with caffeine. Ideal for those who prioritize volume, its sulfate-free and color-safe formula ensures hydration. However, some users noted a residue issue that could weigh hair down, slightly diminishing its overall value despite the high price of $29.00 and a score of 7/10.
The Good
• Clinically proven to provide 2.3 times more volume when used with its conditioner.
• Infused with caffeine to energize limp hair and promote sebum elimination.
The Bad
• Some users report it leaves a film on hair, making it feel weighed down.
• A few users found it did not add the expected volume to their hair.
Volume Boost: true / Sulfate Free: true / Color Safe: true / Hydration: true

Custom Shampoo
$35.00
Custom Shampoo by Prose caters to personalized hair care needs, scoring a 6.5/10 in our assessment. Priced at $35.00, it offers a sulfate-free formula rich in biotin, caffeine, and collagen, providing gentle cleansing alongside commendable volume. While users appreciated the tailored formula, some found its manageability for thicker hair lacking. This shampoo is ideal for those investing in a made-to-order approach, despite its higher cost and mixed reviews on overall efficacy.
The Good
• The shampoo lathers well and rinses out easily.
The Bad
• The conditioner may feel too lightweight for thick hair.
• The products are more expensive than other haircare lines.
Volume Boost: true / Sulfate Free: true / Color Safe: true / Hydration: true